Bi0[x]iD's WaY oF LiFe

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extensible

  • Diferencia entre viral y extensible

    The difference between “viral” and “spreadable” media has to do with the conscious agency of the consumers. In the viral model, nobody is in control. Things just go “viral.” In the Spreadability model, things spread because people choose to spread them and we need to understand what motivates their decision and what facilitates the circulation.… Continue reading